Key Takeaways
- Tim Cook is set to step down as Apple CEO in early 2026.
- John Ternus, SVP of Hardware Engineering, is the leading internal candidate to succeed him.
- The succession plan is being accelerated for a smooth transition.
- Apple’s market value grew from $350 billion to $4 trillion under Cook’s leadership.
Apple’s board has accelerated succession plans as CEO Tim Cook prepares to step down in early 2026 after 14 years leading the $4 trillion tech giant. According to a Financial Times report, John Ternus, the company’s Senior Vice-President of Hardware Engineering, has emerged as the leading internal contender to take over.
The report clarifies that no final decision has been made, and an appointment is unlikely before Apple’s earnings report in late January. The chosen successor is expected to be given time to settle in before key 2026 events like the Worldwide Developers Conference in June and the iPhone launch in September.
A Hardware Leader for New Challenges
If appointed, John Ternus would bring a hardware-focused leadership at a critical time. Apple is seeking expansion into new product categories to compete more effectively in Artificial Intelligence against rivals like Alphabet, Nvidia, and Microsoft. The leadership change is not linked to current performance, with Apple anticipating a strong year-end sales season, particularly for the iPhone.
Cook’s Legacy and Market Position
Tim Cook, who turned 65 this month, became CEO in 2011 following the passing of co-founder Steve Jobs. Under his tenure, Apple’s market value skyrocketed from around $350 billion to $4 trillion. The company’s stock is near a record high with a 12 percent annual gain following strong recent results.
Despite this, Apple’s gains have trailed some US rivals who have soared on investor enthusiasm for AI. In a significant milestone, Apple recorded its highest-ever quarterly shipments in India in Q3 2025, reaching 5 million units and securing the fourth position in the market for the first time.



