Zoho Enters UPI Payments Race with Zoho Pay App
Indian tech giant Zoho is launching Zoho Pay, a new UPI-based payments application currently in internal testing that will challenge established players like Google Pay, PhonePe, and Paytm. The app will roll out across India in phases over the coming months.
Key Highlights
- UPI, card, net banking and recurring payment support
- Direct integration with Zoho’s Arattai messaging platform
- Competitive transaction fees starting at 0.5% for UPI
- Enterprise-grade security with PCI DSS and ISO certifications
- Seamless integration with Zoho’s business software suite
Zoho Pay will enable peer-to-peer payments through UPI while also supporting cards, net banking, and Banking Connect. The app’s integration with Arattai messaging platform will allow users to send and receive money directly within chat conversations.
Business Payment Solutions
For businesses, Zoho Pay offers multiple payment collection methods including invoice emails, payment links, dedicated payment pages, and client portals. The platform supports recurring UPI payments, making it ideal for subscription-based services.
Merchants can access comprehensive dashboards to track chargebacks, submit evidence, and monitor transaction volumes. The platform promises faster settlements without hidden charges, ensuring smooth cash flow management.
Customizable reports cover transaction histories, refunds, payment failures, and account summaries, providing businesses with complete financial visibility.
Seamless Zoho Ecosystem Integration
Existing Zoho customers using tools like , Zoho CRM, or Zoho Invoice can collect payments directly within these platforms. For non-Zoho users, the company offers simple API integration to embed payment capabilities directly into websites and applications.
Transparent Fee Structure
Zoho Pay maintains competitive pricing with UPI payments charged at 0.5% platform fee. Card, net banking, and RuPay transactions incur 2% fees, while bank transfers cost either 1% or Rs 10, whichever is lower. Corporate credit card transactions are priced at 2.75%.
All platform fees are deducted before settlement reaches the user’s bank account, ensuring predictable and transparent pricing.
Enterprise-Grade Security
The platform is built with robust security measures including PCI DSS Level 1 and ISO 27001:2022 certifications. Data protection includes TLS 1.2/1.3 encryption in transit and AES-256 encryption at rest.
Zoho employs comprehensive security measures including intrusion detection systems, real-time monitoring, and advanced fraud prevention to safeguard user data and financial transactions.
