Key Takeaways
- Apple launches a luxury iPhone ‘sock’ called the iPhone Pocket, priced up to ₹20,300.
- It’s a limited-edition collaboration with fashion house Issey Miyake.
- The accessory will only be available in select markets, including the US, UK, and Japan.
Apple has unveiled the iPhone Pocket, a limited-edition luxury accessory that functions as a stylish ‘sock’ for your iPhone. Created in partnership with the renowned Japanese fashion label Issey Miyake, the launch has generated significant buzz online.
A Nostalgic, Premium Throwback
The iPhone Pocket is a modern reinterpretation of the iconic iPod Socks from the early 2000s. It embodies Apple’s signature minimalist and premium design ethos.
Made from a 3D-knitted, stretchable fabric, it snugly fits an iPhone. The material is functional, allowing users to view their screen without fully removing the device. Apple markets it as a “wearable pocket” that blends utility with high fashion.
Premium Price Tag
Unlike the affordable, multi-pack iPod Socks, the iPhone Pocket is a luxury item. The short-strap version is priced at $149.95 (approx. ₹12,900), while the long-strap variant costs $229.95 (approx. ₹20,300).
Designed by Issey Miyake Studio
The collaboration carries a significant fashion pedigree. Issey Miyake’s studio, famous for designing Steve Jobs’s iconic black turtleneck, brings its expertise in minimalist design and wearable textiles to the accessory.
The Pocket offers multiple wearing styles: over the shoulder, on the wrist, or attached to a bag. Colour options for the short strap include lemon, mandarin, purple, pink, peacock, sapphire, cinnamon, and black. The long strap is available only in sapphire, cinnamon, and black.
Limited Availability
Apple confirms the iPhone Pocket is a limited-edition product. It will be sold exclusively in select markets, including the US, UK, France, Italy, Japan, China, Singapore, and South Korea. Stocks will be limited, with select offering in-person viewing.
For dedicated Apple enthusiasts, the iPhone Pocket represents one of the most unique—and expensive—ways to keep an iPhone both protected and fashionable.
