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Friday, January 16, 2026

Telecom Companies Remove Cheap Plans as Users Demand Voice-Only Options

Key Takeaways

  • Telecom companies are removing cheapest plans or reducing benefits instead of direct price hikes
  • Airtel removed Rs 189 unlimited plan, Vodafone Idea increased Rs 1,999 plan to Rs 2,249
  • Users demand affordable voice-only plans under Rs 100 with shorter validity
  • TRAI-mandated voice plans considered expensive at Rs 448 for 84 days

Indian telecom operators are making mobile recharges more expensive through strategic changes rather than direct price increases. Companies are either eliminating their most affordable options or reducing benefits in existing plans, marking a shift from the clear price hikes seen in July 2024.

Major Plan Changes Across Telecom Companies

Airtel has discontinued its Rs 189 recharge plan, which was previously its cheapest unlimited offering. Vodafone Idea has increased the price of its Rs 1,999 plan to Rs 2,249 while adding some benefits. BSNL has also reduced benefits in certain recharge plans.

Growing Demand for Voice-Only Plans

These changes have intensified calls for exclusive talktime recharge plans. With broadband internet now widely available across urban and rural India, many users report they don’t need daily data benefits. They primarily require mobile services for emergency calls and basic connectivity.

One X user suggested telecom companies should introduce budget-friendly plans with 1 GB daily data, particularly useful for seniors and those with regular Wi-Fi access. Other users are demanding voice-only plans costing less than Rs 100 per month without data or SMS benefits.

User Complaints and TRAI Intervention

Consumers argue the current recharge structure forces them to pay for unwanted data, effectively increasing their basic mobile costs. They want companies to reintroduce affordable options like Rs 10 talktime with limited validity.

A user complained directly to TRAI and the Telecom Minister on X: “No control on telecom companies. Common people are forced to buy plans at very high prices. Look at their voice-only plans as well. People are really helpless, and the government is quiet. There has to be balance between profit and greed.”

Another user demanded TRAI enforce 28-day voice-only plans supporting both incoming and outgoing calls on all devices, urging authorities to “treat this as a complaint and take action.”

Although TRAI recently mandated telecom companies to introduce talktime-exclusive recharge plans, users find these options too expensive. The current voice plans typically require minimum 84-day validity and cost at least Rs 448.

Consumers continue to push for more affordable voice-only recharge options with shorter validity periods to meet basic communication needs.

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